Why Brand Awareness is a Startup Fashion Brands’ Biggest Challenge
If they don’t know who you are, they won’t buy your brand. Establishing brand awareness can be a startup brand’s biggest challenge. It is important to budget adequate funds for establishing brand awareness and managing your profitability. How have recent startups managed this? Let’s explore.
Branding Series - Three Reasons Why you Should have a Niche Brand
Niche brand? You’ve heard the term often, but in this blog I will tell you three reasons why you should choose to start with a niche brand over anything else.
Branding Series - How to Generate Names for Your Brand
Naming your brand is not always easy, but in this blog I have a few tips and tricks that can help you get closer to finalizing the name of your brand.
Branding Series - Establishing Brand Identity
What will make your brand memorable? Brand Identity. In this blog, I will go over why developing brand identity is important and the different elements to creating a memorable brand identity.