Be Prepared For Black Friday With An Active eCommerce Strategy
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Be Prepared For Black Friday With An Active eCommerce Strategy

Black Friday is approaching fast, and it’s important to implement a winning eCommerce strategy to maximize your Black Friday sales. There are many ways to help boost your startup brand sales. Let’s explore some and get ready for your best Black Friday sale ever!

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Why Brand Awareness is a Startup Fashion Brands’ Biggest Challenge
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Why Brand Awareness is a Startup Fashion Brands’ Biggest Challenge

If they don’t know who you are, they won’t buy your brand. Establishing brand awareness can be a startup brand’s biggest challenge. It is important to budget adequate funds for establishing brand awareness and managing your profitability. How have recent startups managed this? Let’s explore.

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Why The LA Textile Show Is Crucial For A Fashion Startup Brand
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Why The LA Textile Show Is Crucial For A Fashion Startup Brand

The LA Textile Show offers a wealth of resources and connections crucial for a fashion startup’s success. From fabric collections to technical expertise and trend forecasting, this event is a game-changer for budding designers. Discover why attending is a pivotal step for your fashion venture.

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Building A Rewards Program For Your Fashion Startup
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Building A Rewards Program For Your Fashion Startup

It’s never too early to start building a rewards program for your fashion startup. If you begin right away, chances are you’ll win the loyalty of your early customers that will build a strong foundation for your growth and expansion. Here’s how to get that loyalty program started. Let’s dive in.

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Can Generative AI Solve Virtual Clothing Try-Ons?
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Can Generative AI Solve Virtual Clothing Try-Ons?

Google is trying to revolutionize online shopping with its groundbreaking Generative AI virtual try-on feature. Say goodbye to uncertainty and hello to a diverse, inclusive, and incredibly realistic shopping experience. Here’s why it could reshape the way we shop for clothing online.

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Reboot Your Fashion Marketing Mindset
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Reboot Your Fashion Marketing Mindset

No matter how great the concept for your new fashion brand is, if you don’t market it strategically, it may go unseen and unsold. It’s important to review the essential core principles behind a successful marketing strategy. Here’s how to elevate your brand IQ and pave the path to growth.

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How can the Actor’s Strike boost a fashion start up?
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How can the Actor’s Strike boost a fashion start up?

Fashion start-ups can turn the actor's strike into a golden opportunity. As Hollywood grapples with the strike, the absence of red carpet events and promotional tours creates a unique space for new fashion brands. Here’s how this may boost your fashion start-up brand.

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Emerging Technology Can Boost Your Start-up Fashion Brand
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Emerging Technology Can Boost Your Start-up Fashion Brand

Emerging technology is bringing us concepts like virtual fitting rooms, smart contracts, AI models, and fashion for the Metaverse. They are revolutionizing the way we shop, experience, and consume fashion. Here’s how they can help your start-up fashion business.

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How Threads Can Help A Fashion Start Up Brand
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How Threads Can Help A Fashion Start Up Brand

There is a new social media platform that may help boost your new brand. Threads was launched as a rival platform to Twitter, and it can offer fashion brands new opportunities, new audiences, new advertising options, and a way to increase brand recognition and sales. Here’s How.

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Can The Barbie Movie Fashion Craze Help Boost Your Fashion Start Up?
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Can The Barbie Movie Fashion Craze Help Boost Your Fashion Start Up?

The upcoming Barbie movie has gone viral and the BarbieCore fashion and beauty trend is creating a landslide in related fashion, accessory, and influencer trends. Is there opportunity in the Barbie Craze for your fashion start-up? Do you now have the opportunity to turn Pink into Gold?

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Why Start-Up Brands Need Fashion Trade Shows
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Why Start-Up Brands Need Fashion Trade Shows

Fashion trade shows are essential for fashion entrepreneurs. They offer networking opportunities, Tech updates, market research, inspiration, and can even expand your brand’s awareness. If you want to build a solid foundation for your fashion start-up, trade shows are a great place to start.

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Unveiling the Latest Trends: New York Fabric Show
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Unveiling the Latest Trends: New York Fabric Show

Seeing is believing and the New York Fabric Show promises to be an unforgettable event for anyone with a passion for fashion, textiles, and innovation. This year’s focus on sustainability and the latest advancements in fabric design, may help redefine the future of the textile industry.

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The Ultimate Sourcing Show - Texworld Evolution NYC
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The Ultimate Sourcing Show - Texworld Evolution NYC

If you are a fashion entrepreneur or designer, it’s important to know and understand the process of sourcing. The Texworld Evolution NYC trade show is a great way to take a deep dive into sourcing and learn to find the suppliers and materials you need to succeed. Here’s what to expect.

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Are There Start-up Opportunities in Smart Textiles
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Are There Start-up Opportunities in Smart Textiles

Last week we featured Elijah Bryant and his Free Point Sports Apparel line that capitalizes on “smart textiles”. Smart textiles are transforming the fashion industry, and creating innovative fashion lines. What are these fabrics and do they hold potential for start-up fashion brands?

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